World Cup Wednesday: Nike Makes Team Jerseys From Recycled Bottles, Nabs Bootlegs

We know you football (soccer!) fans love the Fred Perry World Cup polos, but the players will be wearing Nike jerseys on the fields.

At the 2010 World Cup, all of Nike‘s sponsored teams (including Brazil, Portugal, and the Netherlands) will be wearing jerseys made from recycled plastic bottles.

Sweet:

• Each polyester jersey is made of up to 8 plastic bottles
• This reduces energy consumption by up to 30% compared with manufacturing virgin polyester
• This kept almost13 million plastic bottles (nearly 560,000 pounds of trash!) from going into landfills
• … that’s more than enough bottles to cover 29 football fields.
• If you laid the bottles Nike used end to end, they would span more than 3,000 kilometers (about 1,860 miles) – longer than the South African coastline!

In other Nike news: Monday, April 26th was World Intellectual Property Rights Day. Guess what happened… Authorities in New Jersey confiscated 15,000 pairs of fake Nike sneakers, in a major bust on counterfeit goods. The kicks were worth $1 million. Wow… FYI, SampleSaleShop.com will NOT be selling any fake sneakers.

(source: ecouterre, Black Voices aol)

Clever Little Bag by Yves Behar x Puma

fuseproject designer, Yves Behar, and Puma have come up with this Clever Little Bag, a solution to the waste created by sneaker sales.

Clever, indeed: eliminating paper, plastic, and most of the cardboard, sneakers are packed in a red shoe bag inside of a recyclable, folding box. This new design can save over 8500 tons of paper, a million liters of fuel oil, and over 275 tons of plastic – per year! Sweet! Happy Earth Day, internet!

CHECK THE VIDEO: 

(source: format mag)

420 Sneaker Release: Nike SB Dunk High “Skunk”

Released at midnight in honor of 420,
the Todd Batrud x Nike SB Dunk High “Skunk”

Peep the stash pocket inside of the tongue

These are available in select stores around the country. We wonder how different stores are pushing them. Check out Maven’s (Burlington, VT), window display. They designed it to resemble a 420 nursery, heating lamps and the whole nine!

(sources: Street Life, Freshness Mag)